FLOCKOFSIEGEL.tv is the nomadic creative studio of multi-disciplinary producer and creative problem solver Lauryn Siegel. For over 15 years Siegel has worked at the intersection of mass media, broadcast communications, digital content and interactive experiences. She can work independently or with a trusted group of brilliant collaborators and is committed to working with genre-bending brands, agencies, institutions and individuals whenever possible. Her obsessions include avant garde design, performance and video art, 3D everything and the internet.
ART DIRECTION BY: FLOCKOFSIEGEL.tv
CODE BY: Standard Quality
PREVIOUS SITE: 2014 1.0
While it might seem retrograde now, having a custom app for a magazine that had been kicking around since 1985 was major news in 2011. Thus, I must give a shout out to one of my early forays into mobile and tablet production.
In addition to a top-down content strategy plan, I worked with Spin's creative director to concept and produce an identity package that is still used across Spin Media's platforms today. I was fortunate to work alongside some incredible talent including Pixel Party and Bottlerocket.